Own a ThiccBoi franchise

Own the Brand. Build the Community.

Bring premium fitness apparel and the ThiccBoi experience to your market.

The ThiccBoi Opportunity

More Than a Pop-Up.

ThiccBoi is about people. We help local owners build thriving apparel businesses that bring the fitness community together through authentic relationships, events, and personal service.

More Than a Pop-Up.

Built to Help You Grow

A Distinctive Brand

A recognizable identity built for fitness and lifestyle.

Operating Support

Guidance for launch, merchandising, systems, and day-to-day execution.

Product & Marketing

Apparel, campaigns, creative resources, and launch support.

Local Community

Tools to build partnerships, events, and lasting customer relationships.

Your Path to Ownership

01

Inquire

Tell us about you and your market.

02

Connect

Meet the team and explore alignment.

03

Plan

Review the model, territory, and launch path.

04

Open

Prepare, launch, and grow your local community.

See If We're A Fit
Local Leaders Who Live the Lifestyle.
Who We're Looking For

Local Leaders Who Live the Lifestyle.

Connected to the local fitness community
Committed to hands-on ownership and customer experience
Comfortable building partnerships and hosting events
Ready to follow a proven brand and operating system
Driven to grow a meaningful local business

Ready to Bring ThiccBoi to Your City?

Share a few details and our franchise team will contact you to discuss the opportunity.

No commitment.
Just a conversation.